4 new Search Engine Optimizations to enhance your reach

4 new Search Engine Optimizations to enhance your reach

Search Engine Optimization is a service that optimizes your website to make it Search Engine friendly eventually improving the position of your site for a keyword on the search results page. SEO practices, help you in keeping your business website, organization profile, and other important details of your business on the top list of search engines.

In the ever-changing landscape of technology, new things are coming up every day. With that SEO for website is now just one piece of the puzzle. To attract more customers and showcase your brand to the world, you would need to extend yourself to other avenues too. Let’s list out those new avenues which should also be considered as part of your SEO strategy.

App Store, Play Store Optimization

If you already have an app or planning to roll-out an app for your existing online business this is important. App store or Play store optimization is the crucial step to app marketing as users discover most of the apps through app or play store.

Voice Search Engine Optimization

With voice assistant being used by every other user, this is a completely new field that your competitor wouldn’t have focused on. A user performs a voice search when they perform a search using their voice via a home assistant.

Local Search Engine Optimization

Local SEO is a fantastic opportunity to rank for a competitive keyword in the local area, especially for brick-and-mortar stores. This optimization also ensure that your Google location and Google business mappings are done properly.

Position Zero Search Optimization

This is the new feature on Google. Position Zero results are featured snippet that gives a summary of the “best result.” Getting on to position zero and ensure that there’s a snippet available for the result could help your website immensely to get lot of visitors.

Conclusion

It is not only about how will a website rank for a keyword but also retaining those ranks and traffic – especially with the ever-changing, diversifying, and improving search engine algorithms. That’s where our SEO techniques will help you rank your website on Desktop, Mobile as well as Voice Searches too.

4 important things to take care while using LinkedIn for Organic Lead Generation

4 important things to take care while using LinkedIn for Organic Lead Generation

LinkedIn is an incredible stage for people and organizations hoping to grow the system, find new customers, and build up your self as an idea head in your industry, particularly if your optimal client is B2B organizations. To keep the stage clean, LinkedIn authorizes a ton of rules like the quantity of associations you can send, profile visits you make, messages you send, posts your offer, and the proportion of various associations you have sent to the acknowledged solicitations, and gives you a quantitative score as your Social Selling Index (SSI). LinkedIn Organic Lead Generation administration can assist you with making new associations, create leads, and improve your SSI.

4 important things which you should take care:

  1. LinkedIn Profile
  2. Target Audience
  3. Messaging
  4. Social Selling Index

1. LinkedIn Profile

Having a strong profile to attract leads is an important step which is often the toughest one and mostly ignored. Create a LinkedIn profile or tidy up your current LinkedIn profile to cause it to pull in visitors and present all the more engaging profile after a connection request has been sent.

2. Target Audience

Do extensive brainstorming sessions and research to understand your ideal customer and use advanced search features to search such potential leads; read their LinkedIn profile before sending a connection request.

3. Messaging

Write a concise and impactful elevator pitch message of about 100-150 words; this message will introduce you, your company, your services or products, and a clear call-to-action.

4. Social Selling Index (SSI)

Track LinkedIn’s SSI score to measure you and your company’s performance based on how you are creating a professional brand, engaging with insights, connecting with the right people, and building strong relationships.

Conclusion

LinkedIn Lead generation is highly effective for B2B companies to grow their client base in no time. At Rocksbee, we offer the LinkedIn Organic Lead Generation service keeping you in mind. Our differentiation lies in generating leads organically on LinkedIn like an extension of yourself. Rocksbee team is trained to become a front-facing/back-end LinkedIn Lead Generation service provider for you.

Contact more and help you build a strong Lead generation process for your business. Get in touch or just us an email at [email protected]